Viral Churches

We tried to create a standard for measuring a church multiplication movement. We define it as when a movement of churches has a 50% reproduction rate each year with 50% of the people coming to the new churches as new converts and then seeing that pattern through the third year. In other words, if one year there were 100 churches, the next year there'd be 150 churches and half of the new people in those churches would be new converts and that goes on for at least three years. We consider that to be a church multiplication movement.

via www.edstetzer.com